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Abigael Mchana

How data visualization helps to plan and evaluate the campaign approach

For more than two-thousand years, maps have been used to try to help us make understand the world. As we tried to make sense of the range of campaign activities that made up the Scaling Improved Legumes Technologies (SILT) project in Tanzania, our project partners at Farm Radio (FRI) suggested we produce a map. These […]

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Nigeria soybean campaign reaches 170,000 famers… and shares key lessons on impacts of the uptake of campaign messages

Solomon Duah, from the CABI-ASHC delivery team reflects on the lessons from the soybean campaign he helped to deliver in Nigeria. This is a revised and updated version of the blog published in October 15, 2018. It now reports that the campaign reach target was exceeded by over 40%. There is a growing interest and […]

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Phone app set to transform how low-income farmers in Africa invest in fertilizer

First appeared as a newstory on https://platform.cabi.org/news-and-media/2019/. An upgrade to a mobile phone app now offers farmers across Africa even more benefits and cutting-edge fertilizer use technology. This will help farmers to grow healthier, more productive with increasingly profitable crops, as a result of more informed use of how small amounts of fertilizer impact the […]

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Village-based film screenings prove a popular way to reach and inform farming families in Northern Ghana

Duncan Sones, from the CABI GALA communications team, reflects on the first two years of the soybean campaign in Northern Ghana. In the last two years, there have been 346 village-based film screenings of films made by CABI to show farmers how to grow soybean. Take into account the use of Facebook for a music-based […]

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CABI and IFDC join forces to get soybean film out to farmers in Northern Ghana

Woman and child at film screening By Duncan Sones Farmers in Northern Ghana are reaping the benefit of village-based film screenings to inform them about agricultural practices. Film screenings are growing in popularity amongst farmers and extension projects, as the technique for sharing information. This is because they are a very inclusive way of sharing […]

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Fertilizer Optimization Tool pays dividends for farmers in Uganda

CABI extension workers meet with farmers in Kidoko to advise on how to maximise the benefits of the Fertilizer Optimization Tool By Dr Monica Kansiime, Scientist Seed Systems, based at CABI in Nairobi, Kenya A decision support tool that allows an extension agent to take into account a number of the farmers’ circumstances and investment goals […]

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Fertilizer Optimization Tool helps return son to teacher training school

FOT pays off for Charles Wafula who is now able to help his son continue teacher training By Monica Kansiime, Scientist Seed Systems, based at CABI in Nairobi, Kenya In a previous blog post I outlined how the Fertilizer Optimization Tool (FOT) is paying dividends for farmers – helping them, in some cases, to report […]

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Soybean Innovation Lab and CABI explore a stepwise investment approach using technology bundles

Duncan Sones of CABI-led Africa Soil Health Consortium project explains what has been going on in Northern Ghana. The book Nudge explains the authors’ Nobel Prize-winning idea to adapt policy approaches to encourage people to make decisions that are in their broad self-interest. It’s not about penalizing people financially if they don’t act in certain […]

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Africa Soil Health Consortium builds NARO’s capacity in communication material development

Authored by: Abigael Mchana Developing fit-for-purpose, interactive and effective communication materials for farmers and their intermediaries is not an easy task. You cannot create a poster with generic text or images and then distribute it to your audience en-masse. It requires an in-depth analysis of your primary stakeholder, an understanding of your audience’s preferred communication […]

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Africa Soil Health Consortium benefits from Cornell University’s Agriknowledge project to reach a wider audience

Agriknowledge and the Africa Soil Health Consortium (ASHC) have entered into a partnership that will increase access and utilization of ASHC materials beyond the project’s life. Agriknowledge, a Bill and Melinda Gates Foundation (B&MGF) funded project managed by Cornell University is an online, publically available collection of information resources that includes reports, white papers, policy […]

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