SMS messages

This maize and cassava SMS campaign was developed as part of the UPTAKE project (Up-scaling Technology in Agriculture through Knowledge and Extension). This project is exploring how SMS and radio can work together to support adoption of technology leading to increased productivity and food security, along with improved livelihoods for small-scale farming household.

Radio partners: Farm Radio International

Other partners: Tanzania Agricultural Research Institute (TARI), MEDA

This message campaign ran in 2019 in Southern Tanzania for maize and in Eastern zone for cassava.

This potato SMS campaign was developed as part of the UPTAKE project (Up-scaling Technology in Agriculture through Knowledge and Extension). This project is exploring how SMS and radio can work together to support adoption of technology leading to increased productivity and food security, along with improved livelihoods for small-scale farming household.

Radio partners: Farm Radio International

Other partners: ARI Uyole, private seed companies (Meru Agrotours, Highland seed and Beula seed company), Ministry of Agriculture DAICOS

This 62-message campaign ran in late 2017/early 2018 in Southern Tanzania.

This bean SMS campaign was developed as part of the UPTAKE project (Up-scaling Technology in Agriculture through Knowledge and Extension). This project is exploring how SMS and radio can work together to support adoption of technology leading to increased productivity and food security, along with improved livelihoods for small-scale farming household.

Radio partners: Farm Radio International

Other partners: ARI Uyole, private seed companies (Meru Agrotours, Highland seed and Beula seed company), Ministry of Agriculture DAICOS

This 59-message campaign ran in early 2018 in Southern Tanzania.

This maize SMS campaign was developed as part of the UPTAKE project (Up-scaling Technology in Agriculture through Knowledge and Extension). This project is exploring how SMS and radio can work together to support adoption of technology leading to increased productivity and food security, along with improved livelihoods for small-scale farming household.

Radio partners: Farm Radio International

Other partners: ARI Uyole, private seed companies (Meru Agrotours, Highland seed and Beula seed company), Ministry of Agriculture DAICOS

This 62-message campaign ran in late 2017/early 2018 in Southern Tanzania.

This cassava SMS campaign was developed as part of the UPTAKE project (Up-scaling Technology in Agriculture through Knowledge and Extension). This project is exploring how SMS and radio can work together to support adoption of technology leading to increased productivity and food security, along with improved livelihoods for small-scale farming household.

Radio partners: Farm Radio International and Uhuru FM Radio

SMS partners: CABI Africa Soil Health Consortium team and the D2F team working with Esoko

This 35-message campaign ran in 2016 in Northern Tanzania.